first_imgPhoto: HTZ The city of Zagreb is presented as a citybreak destination “I must admit that the interest in Croatia and the Croatian tourist offer in Australia exceeded all our expectations. We held a presentation before the leading Australian tour operators who already offer Croatia in their programs, but what we are especially pleased about before numerous travel agents who, due to the great interest of Australians in traveling to our country, want to cooperate with Croatian tourism entities.”, Commented the director of the CNTB Kristjan Staničić, adding that this year the focus of the Croatian Tourist Board is the enhanced promotion of Croatia in distant markets such as China, USA, Canada, Singapore, South Korea and especially Australia.  Luka Olivari, a representative of Rijeka – European Capital of Culture 2020, pointed out that Rijeka was well received by Australian travel agents. “Australian tourism professionals are particularly interested in art, education and pop culture, in which Rijeka has been at the forefront for years. Rijeka has so far been a lesser-known destination for travelers from Australia and these workshops have contributed to increasing the tourist attractiveness of the entire region and strengthening the identity of the flowing city.” Olivari concluded. “The Australian market is extremely important for our city because Australian guests stay longer in the destination, and for them Zagreb has an excellent offer for money and is the starting or ending point of a longer trip to Croatia and neighboring countries. Zagreb presented itself as a year-round destination with numerous events throughout the year, and this is important because we are recognized in Australia as a citybreak destination. Also, a special focus is on health tourism, which is of particular interest to tourists from Australia, as well as a rich cultural offer. the city of Zagreb is one of the most important cultural and tourist destinations ” said the director of the Zagreb Tourist Board Martina Bienenfeld. In order to complete the promotion of the Croatian tourist offer in Australia, the Croatian tourist delegation will hold a presentation on Friday, July 5 in Sydney in front of twenty leading Australian tourist and lifestyle media such as Travmedia, Get lost magazine, Marie Claire, Gourmet Traveler, Travel Weekly Australia, SBS, Harper’s Bazaar, Travel Tolk, KarryOn, Escape, Luxury Travel Magazine, MiNDFOOD, The Australian Women’s Weekly, etc. “The interest of Australians in traveling to Croatia is growing from year to year, they are travelers who do not rest, love adrenaline, sports, good fun and great food, and your country abounds in it. Australians want to see and explore Croatia “, said Paul Polyviou, CEO of Sun Island Tours, boasting that this year they have issued a special brochure dedicated exclusively to cruises along the Croatian coast. Photo: HTZ Since 2015, the City of Zagreb has been recording a constant increase in guests from Australia. In 2018, 30.636 arrivals and 64.288 overnight stays were recorded, which is an increase of as much as 81 percent in arrivals and 91 percent in overnight stays, compared to the year before. After this week’s successful presentation in Melbourne, even greater interest in Croatia was in Sydney, according to the CNTB, where the Croatian tourist offer was presented to leading Australian tour operators and 82 Australian travel agents. This workshop was also organized in cooperation with the Slovenian Tourist Board under the slogan “Experience Croatia, Feel Slovenia”.   For the first time in history, the Croatian National Tourist Board organized a presentation of the Croatian tourist offer in Australia.  According to the CNTB, the presentation in Sydney was attended, among others, by tour operators Experience Croatia & More, a company with more than 40 years of experience in the tourism industry that was the first to introduce the sale of Croatia as a tourist destination in the Australian market; Greece and Mediterranean Travel Center, an Australian agency specializing in the sale of Greece, Egypt, Italy, Spain, Malta and Croatia; Excite Holidays, a leading Australian and global online travel platform that provides travel, accommodation, transportation and Sun Island Tours tour operator specializing in the sale of Croatia, Cyprus, Egypt, Greece, Israel, Italy, Jordan, Malta, Portugal, Slovenia, Spain and Turkey.  The presentation and workshops were attended by 11 Croatian tourism entities Dubrovnik-Neretva County Tourist Board, Rijeka – European Capital of Culture 2020, Croatia Airlines, Zagreb Tourist Board, Dubrovnik Tourist Board, Katarina Line Cruises & Tours, Atlas Plus, Navigare Yachting, Bagatin Clinic, Aronda Adriana Travel and Olivari while the Slovenian tourist offer was represented by four Slovenian partners, namely KNM Travel, Ljubljana tourism & Ljubljana Castle, Palma travel DMC and Happy tours.last_img

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